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The Future of Personal Branding in an AI-Driven Industry: How to Remain Human in a Machine-Driven World

The Future of Personal Branding in an AI-Driven Industry: How to Remain Human in a Machine-Driven World
"Your story can't be outsourced to ChatGPT."That was the blunt advice I gave to a programmer who came to me with an impeccable LinkedIn profile — perfectly worded, tastefully optimized, but complete...
18.04.2025 0 Read More

Why Going Early Can Make You Iconic: The Hidden Benefit of Personal Branding No One Is Talking About

Why Going Early Can Make You Iconic: The Hidden Benefit of Personal Branding No One Is Talking About
I published my first Substack article when people were still saying, "What is Substack?"I remember the puzzled stares when I said to some pals that I was publishing there. "Why LinkedIn or Medium and ...
20.04.2025 0 Read More

One Brand, Multiple Voices: How to Create Platform-Specific Content Without Losing Your Identity

One Brand, Multiple Voices: How to Create Platform-Specific Content Without Losing Your Identity
What if your message gets lost in translation—not because it's not great, but because it's on the wrong stage?In 2022, I worked with a creative entrepreneur who had great ideas but didn't have much ...
21.04.2025 0 Read More
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